Monday briefing: Sunderland owners explore sale of the club
Monday briefing: Sunderland owners explore sale of the club
IMAGO
11 May 2026 - 4:30 AM
Sunderland’s owners have begun exploring a sale of the Premier League club after potential investors were approached in recent weeks, according to FootBiz. The report said investment bank Moelis has been retained to oversee a possible transaction.
Kyril Louis-Dreyfus has held a 64 per cent stake in Sunderland since 2023, with Juan Sartori owning the remaining 36 per cent. Louis-Dreyfus first became involved at the club in 2021 when Sunderland were playing in League One.
Investors and funds previously interested in acquiring Premier League clubs had been offered the opportunity to review materials related to Sunderland.
Revenues to rise sharply
Sunderland revenues are expected to rise sharply following the club’s return to the Premier League and their mid-table finish this season.
The club generated one of the highest revenues in the Championship during the 2024/25 campaign, outside teams receiving parachute payments, with total operating revenue of €48 million.
Southampton charged by EFL over Middlesbrough training ground complaint
Southampton have been charged by the English Football League after Middlesbrough alleged a member of the club’s staff carried out unauthorised filming at their training ground before the Championship play-off semi-final between the sides.
The EFL said on Friday the case would be referred to an Independent Disciplinary Commission after Southampton were charged with allegedly breaching regulations concerning good faith between clubs and observing another club’s training session within 72 hours of a fixture.
The charges follow a complaint lodged by Middlesbrough after a man, believed to be part of Southampton’s backroom staff, was discovered at Rockliffe Park on Thursday morning. Southampton said they “acknowledge” the charges and would “be fully cooperating with the league throughout this process”.
Promotion play-off
The EFL said Southampton would ordinarily have 14 days to respond, but added it would request an expedited process because of the circumstances surrounding the case.
Middlesbrough are understood to possess CCTV footage of the incident after the individual was confronted by club personnel before leaving the training ground area.
Aston Villa owners in talks to buy stake in FC Annecy
Aston Villa’s ownership group, V Sports, are in advanced discussions to acquire a controlling stake in French second-tier club FC Annecy, according to The Athletic.
The report said negotiations have progressed in recent months as V Sports seek to expand their multi-club model, which already includes Portuguese side Vitoria Guimares, and Spain’s Real Union. Villa established an informal partnership with Annecy last year, sharing information on players and operational methods.
V Sports director of global football development Matthew Kidson has been overseeing links between the clubs. The Athletic reported that a formal agreement would support plans to send more Villa players to Annecy, while also improving facilities and potentially redeveloping the club’s 15,600-capacity Parc des Sports stadium.
Push for promotion
Annecy are currently seventh in Ligue 2 and remain in contention for a promotion play-off place ahead of their final match against Rodez.
Villa academy players Triston Rowe and Travis Patterson have both joined Annecy during the current season, while Villa staff have continued to visit France to monitor player development and support collaboration between the clubs. The Athletic added that V Sports have also explored investment opportunities with other European clubs.
Trump questions $1,000 World Cup ticket prices for US opener
US president Donald Trump said he would not pay more than $1,000 to attend the United States’ opening match at the 2026 FIFA World Cup, adding to scrutiny over ticket pricing for the tournament.
In an interview with the New York Post, Trump referred to prices for the US men’s national team match against Paraguay at SoFi Stadium in Los Angeles and said: “I wouldn’t pay it either, to be honest.”
At the time of writing on Friday, the cheapest available ticket on FIFA’s official ticketing platform for the match was priced at $1,220 for a category three accessible seat. The highest-priced ticket available was listed at $4,105 for a front-row category one seat, a new premium category introduced for the tournament.
Ticket prices
FIFA president Gianni Infantino earlier this week defended the pricing structure, arguing that the governing body had to reflect market conditions in the United States entertainment sector. He also pointed to the country’s secondary ticketing market as a factor affecting prices.
“We have to look at the market … in the US it is permitted to resell tickets as well,” Infantino said. “So if you were to sell tickets at the price which is too low, these tickets will be resold at a much higher price.”